TvLowCost New Zealand Blog – Where the grass is greener for NZ Brands


TVLowCost – leading in the age of austerity

Are you really sure that there is only bad news in this period ?
Are you really sure that the situation is so negative ?
Are you really sure that the only sound thing to do is to keep your current advertising partners ?

Nobody can be happy about the alarming news we read and hear everywhere, for sure, but let us be positive : it is an excellent excuse to become more “creative and open minded” !

When times are difficult, it is the right moment to identify new solutions to cope with them and decide to accelerate when the vast majority of the other brands will start slowing down.

TVLowCost constitutes probably one of the best answers you can find to defend your brand in times of austerity, just because we are there to give you MORE FOR LESS

If you are considering reducing your advertising expenditure, why not study our approach to TV advertising ?
Why not spend an hour or two with Simon Healy to hear what we can do for your brand ?
If, in the last 3 and a half
years, a little more than 110 advertisers have joined the different TVLowCost offices around the world to benefit from our unique cost-saving method, more than 450 TV commercials have been shot, do you think that this is just because we are “lucky” …

We, at TVLowCost, believe that the costs of TV advertising can be drastically diminished in order to help brands defend their market shares with reduced budgets. We believe in this and we prove that it works !

Ask yourself why brands such as HEINZ, UNILEVER, WRANGLER, BOSE, GOODYEAR, MILTON, RICOH and many others… have chosen us, they must have understood something special about us, no ?



TVLowCost accelerates! Our group opens its 10th subsidiary: TVLowCost USA, based in New York and managed by JIM LURIE. TV advertising becomes affordable in USA, at last!

TVLowCost accelerates! Our group opens its 10th subsidiary: TVLowCost USA, based in New York and managed by JIM LURIE. TV advertising becomes affordable in USA, at last !

The American agency, which employs already 10 co-workers, adopts the same method “to make TV advertising affordable, at last“ in the United States.
Have a look at our
USA Blog


Since our foundation, we have spread international by opening subsidiaries in Germany, UK, Belgium, Italy, Spain, Sweden, Canada, Australia and New Zealand, where they have met the same success! Demonstrating that we can be ” low cost and high quality ” at the same time.
In every country, our all inclusive TV Pack“ includes : 1 the creation, 2 the shooting of a series of TV spots, 3 the consumer pre-test, 4 brand awareness measurement, 5 the media planning and media buying for a solid national campaign.

to know more about our network : TVLowCost International



Give Your Brand the Injection it needs

If your OTC product is tired, lethargic and sales are in need of a boost, TVLowcost may well be the injection it needs.

We are the only true low cost TV specialist with a proven global track record, helping over 80 brands, and the experience of producing over 400 commercials. We’re part of an international network, now in 11 countries, and delivering NZ’s best value TV pack:

  • $85,000 + GST – complete package
  • 3 months on air
  • 3 ads
  • 170 national TV spots
  • 250 TARPS†
  • All agency fees and creative
  • Research: Concept pre-test and Omnibus awareness measured

HHS, HHS with kids target audience.

It’s about proximity

Our media strategy delivers. Consumers can be in store half an hour after seeing your ad. Boost your campaign with a Health TV media buy and we can enhance proximity: from doctors waiting room to the pharmacy.

It’s about recency

Consumers are only ‘in the market’ when they need a product. Our pack buy gets you on TV for 3 months. Being on TV longer means you can influence more consumers.

No other media delivers like TV and traditional Ad agencies with “high cost” motives cannot deliver like us.
Check us out at tvlowcost.co.nz

Only TVLowCost has a proven international formula that gets you results without compromising production quality. Check out the network tvlowcost.com